This class, delivered by My Maid Service and ACS Commercial Cleaning owner Derek Christian, guides business owners and marketing specialists through identifying and defining specific groups of consumers likely to want or need your services; this is called target marketing and is the most common method small businesses adopt for using their limited marketing budgets wisely and with the best return and revenue growth.  

Class Agenda

• How to Select a Target Market
• Customer Profiling
• Unique Selling Proposition
• Psychographic Profiling

Download Contents

1. Class Video (duration 47:42)
2. Class PPT Slides
3. Target Marketing Workbook

This class (or business topic) was originally presented live as one piece of the comprehensive Foundations of Success program. Business coaches/consultants Derek Christian, Tom Stewart and Liz Trotter are now making all 22 classes of the program available through Foundations Fast Track. purchase the full program (all 22 classes at once) for only $2549!

Class video recordings may reference specific dates and event, the previous class or the next class, a private Foundations Facebook group and/or the eLearning platform www.SchoolOfCleaning.com. These details and access points are not included in any Foundations Fast Track purchase.